"Thermo-Valve 2000" (as opposed to the "Thermo-Valve 4000" used on BN4 heaters) for potential UK buyers.
I'm intrigued by "ThermoHeatModulator", Carlos, but would need a bigger box to fit a label that big.
Micro-Nuke 2000 (with an alternate power label that says "Do NOT press this button)
Acme Micro-Scorcher 2000 (with an alternate "Micro-Scoachah" for "your cousin from Bahsten" users).
"The Heat Whisperer"
"Icy-Hot" (Oh, wait. Doesn't that really big basketball player use that one?)
"Comfort Zone" (This could also be confused with a toilet seat at Bed, Bath and Beyond)
"Schrödinger Quantum Thermo Controller" (This one has no power switch and only works when you look at it - Or maybe when you're not looking at it. I don't know which. There might be a cat involved.)
"Celcius Transfigurator" (Dial in the temp you want in Celcius and it comes back in Fahrenheit or vice-versa).
"ThermoPile 2000" (Thanks, Ed, but I'm not entertaining the Spartan war, even though all of those descriptions are true. Besides, "ThermoPylae" might be interpreted as a butt heater or something. Not that a butt heater is bad, mind you, and might suggest another new product for the future, like the "Nano Gas Heater" for back pocket use. As soon as we figure out where to hang the gas tank.)